By - Alina Fridman
As part of our ongoing series featuring women-owned small businesses, we would like to introduce you to Margaret Rudoy. Margaret is a busy working mom to two kids, an animal lover who cares for foster dogs in need, has four dogs of her own, and is the founder and owner of Voyage Print. Margaret recently launched Voyage Print with her husband, a computer programmer and graphic artist. Their motto is simple: Make people happy by giving them great quality at a low price.
Voyage Print is a premiere printing service big on quality and low on prices. This small start-up has been on some serious fast moving waters. Since they opened their doors in June of 2019, they have had the privilege of serving tens of thousands of customers world-wide. Margaret and her husband, Randy, focus on quality printing at an absolutely affordable price. They do a lot of things different, but one thing stays constant; their customers will always get a great quality print at a great price! They are a social printing company and with that, their entire printing model is catered around small businesses. They love their customer's ideas and equally want to help them grow.
I dove deep into conversation with Margaret and had a Q&A session. Here's what I learned:
You offer a large variety of printable products. What are some of the unique products that you offer?
Custom fabric print. We can print photos on fabric and even on teddy bears that create a keepsake for our customers. We also offer Fate Face and Party Head cut-outs printed on high-quality photo-board great for all types of events and parties. We can also make them into yard signs.
What inspired you to launch your business and/or service?
The independence and creativity it offers.
What is the best and worst decision you've ever made about your business?
The worst decision was doing and making things that were too time consuming and not profitable. The best decision was finding a niche product for specific customers, making great products and excellent customer service.
If you had to start over from scratch, knowing what you know now, what would you do differently?
Not waste time reinventing the wheel, sourcing less expensive materials right away, invest in a better machine instead of the old one that needs constant upkeep and maintenance.
Failing forward is the ability to get back up after you've been knocked down. Describe a time when you failed forward, learned from your mistake and how it contributed to a greater success?
It's happening right now with the COVID-19 pandemic. We had the best 6 months prior to this, working less, making great profit, and finally getting a direction. Then the virus hit and we had zero sales for weeks, looked at taking a loan, incredible stress. Then we dusted ourselves off and tried to find other innovative products and items we can sell that people want right now. We are riding the waves and this week seems better but in the middle of this crisis, there is no way of knowing.
What’s the most important business or other discovery you’ve made in the past year?
Learning from your customers, what they like, what they will pay, and to not cheapen your brand just to chase money.
You're a busy mom with two kids, dogs to care for and a new business. What's a typical day like for you?
I get up, check emails, orders that were placed, get coffee, feed the kids and dogs, while my husband starts to process orders. Help with orders and deliveries throughout the day and take care of the kids, answer messages, market, post, call vendors, call customers, banking, feed kids, take orders to the post office that are ready, come back and make dinner, feed, bathe and put the children to bed. I finish up orders that are outstanding, shower and go to bed.
How do you balance work and life responsibilities?
It’s very hard, I don’t think I do it very well. I feel like I spend too much time on my phone and not enough attention on my kids, non at all on myself. It’s been even more difficult now that we have the stay at home order.
How do you motivate yourself to stay motivated?
Knowing that I have no fall back plan, we cannot fail.
What was your dream job as a kid and why?
Dog rescuer. I love dogs.
What is something you think everyone should try at least once in their life?
Foster and adopt a shelter dog.
More about Voyage Print:
Voyage Print is constantly finding creative ways to help their clients with all of their business and personal printing needs. They are now offering social distance birthday face card cut-outs. They are the true definition of a mom and pop shop even down to their branding the includes a cartoon character of Margaret which she wasn't too crazy about but Randy thought it fitting.
I hope you take the time to check them out, follow their story on Instagram and support this small business that's sure to make waves in the future.